Personalized fashion is transforming how we shop - tailoring clothing and accessories to your unique style, preferences, and lifestyle. With AI, you can get outfit recommendations, virtual try-ons, and even custom designs without stepping into a store. Here's a quick rundown of the top tools making this possible:
- Ella by Vivrelle: Luxury fashion assistant for borrowing designer items, with features like "Complete The Look." Free for Vivrelle members.
- Style DNA: Suggests styles based on your body type, color palette, and wardrobe. Works with your existing clothes. Freemium model starts at $14.99/month.
- Glance AI: Integrated with Samsung Galaxy devices, offering personalized outfit suggestions with advanced AI models. Pricing details vary.
- DressX AI Styling: Lets you try on virtual outfits or create looks using text prompts. Focuses on digital fashion.
- Botika: Helps brands create diverse, AI-generated product images tailored to their audience. Subscription plans available.
- ClosetSpace: Combines your wardrobe with AI-powered outfit ideas, factoring in weather and occasions. Freemium model.
- Onbrand AI Design: Enables custom clothing design with AI, offering tools for individuals and teams. Plans start at $35/month.
AI tools like these save time, reduce returns, and help you shop smarter by recommending items that fit your style and needs. Whether you're borrowing luxury, organizing your wardrobe, or designing your own clothes, there's an option for everyone.
Quick Comparison
| Tool | Key Feature | Pricing | Target User |
|---|---|---|---|
| Ella by Vivrelle | Luxury fashion borrowing | $49–$339/month | Designer enthusiasts |
| Style DNA | Style advice based on body/color/lifestyle | Free/$14.99–$19.99/month | Everyday shoppers |
| Glance AI | Integrated AI styling (Samsung devices) | Varies | Smartphone users |
| DressX AI Styling | Virtual try-ons and outfit creation | Not specified | Digital fashion lovers |
| Botika | AI-generated product visuals for brands | Custom plans | Retailers/brands |
| ClosetSpace | Wardrobe management + outfit suggestions | Free | Everyday shoppers |
| Onbrand AI Design | Custom clothing design tools | $35–$75/month | Designers/teams |
AI in fashion is reshaping how we express ourselves, offering tools for every need and budget. Explore these options to elevate your shopping and styling experience.
5 AI Styling Apps Tried to Guess My Aesthetic
1. Ella by Vivrelle
Ella by Vivrelle is an AI-driven styling assistant designed to deliver personalized luxury fashion recommendations. Available exclusively to members of Vivrelle's platform, Ella focuses on high-end accessories and designer pieces. By analyzing your style preferences, Ella suggests luxury handbags, jewelry, and other accessories tailored to your taste. Plus, instead of buying these items outright, Vivrelle allows members to borrow designer pieces, making luxury fashion more accessible. Over time, Ella refines its suggestions as it learns more about your unique style.
Personalization Capabilities
Ella takes personalization to the next level by using your browsing history and past choices to fine-tune its recommendations. It factors in details like your lifestyle, event requirements, and personal preferences to suggest items that suit both your everyday needs and special occasions. A standout feature is Complete The Look, which helps you pair accessories seamlessly for a polished, cohesive style.
Integration with Retailers
Ella also connects with major fashion retailers like REVOLVE and FWRD. This integration allows you to shop directly through the assistant, and any purchases made via Ella earn members a 5% Vivrelle credit, which can be applied toward future membership fees.
Pricing Model
Ella is included as a free feature for all Vivrelle members, regardless of their membership tier.
"No. Both Ella AI™ and Complete The Look are free for all Vivrelle members and site visitors."
Vivrelle operates on a subscription-based model with four membership tiers, ranging from $49 to $339 per month (plus tax). For instance, the Premier tier costs $49 per month and lets members borrow one item with a retail value of up to $1,000. On the higher end, the Couture+ tier at $339 per month allows members to borrow two items simultaneously - one from the Classique closet and one from the Couture closet. A three-month minimum membership is required.
2. Style DNA
In the dynamic world of AI-powered personalized fashion, Style DNA stands out by tailoring style recommendations based on your body type, preferred color palette, and fashion tastes. It goes beyond surface-level suggestions by factoring in both your physical attributes and lifestyle habits to craft a style profile that’s uniquely yours. Using advanced algorithms rooted in color theory and body geometry, the app identifies the best colors, silhouettes, and clothing styles to complement your look. Let’s break down how Style DNA customizes your style, works with your existing wardrobe, and offers flexible pricing options.
Personalization Capabilities
Style DNA’s AI engine takes a deep dive into your features - like skin tone, hair color, and eye color - to suggest a seasonal color palette that suits you best. It also uses your body measurements to recommend clothing cuts that enhance your natural shape. What’s more, the app evolves with you; as you provide feedback, its recommendations become even more tailored. You can also input details like your lifestyle, budget, and style ambitions to get advice that’s not just generic but personalized to your needs. Plus, it syncs with your digital wardrobe to ensure the suggestions complement what you already own.
Integration with Your Wardrobe
One of Style DNA’s standout features is its focus on your current wardrobe. Instead of pushing retail purchases, the app encourages you to build a digital inventory of your clothing by snapping photos of your items. With this catalog, Style DNA can suggest new pieces that seamlessly blend with your existing outfits, helping you maximize what you already have while adding thoughtful new additions.
Pricing Model
Style DNA operates on a freemium model, making it accessible to everyone. The app is free to download and offers basic features to get you started. For those looking to unlock more, subscriptions are available: a 3-month plan costs $19.99, with a discounted option at $14.99. Additionally, a standalone style guide is available for $12.99. Keep in mind, if you opt for a subscription, any unused portion of a free trial will be forfeited upon purchase.
3. Glance AI
Glance AI delivers personalized fashion recommendations straight to your smartphone, thanks to its collaboration with Samsung. As of June 2025, Samsung integrated Glance AI into around 50 million Samsung Galaxy devices in the US. This move brought AI-driven styling to millions of users, showcasing how technology can make personalized fashion accessible on a massive scale. By blending advanced AI models with years of commerce data, the platform provides outfit suggestions that feel tailored and up-to-date.
Personalization Capabilities
Glance AI uses three advanced AI models to craft highly personalized recommendations. Here's how it works:
- A Commerce Intelligence Model dives into decades of commerce data, analyzing trends, behaviors, and preferences to understand your unique style.
- A Generative Experience Model creates realistic outfit visualizations, factoring in details like body type, skin tone, personal style, and even the season.
- An Agentic Transaction Journey Model predicts your shopping intent and pairs the suggested look with the most suitable products.
These models work together to ensure that every recommendation aligns with your personal style while staying relevant in the fast-changing world of fashion.
"Glance AI also leverages trending content, local events, and social media moments to make recommendations fresh, relevant, and engaging. High-speed inferencing helps deliver options such as flash sales and trend-driven commerce, making every shopping experience unique and effortless." – Glance
Integration with User Wardrobe or Retailers
Glance AI doesn't stop at recommendations - it connects users to over 400 partnered brands, offering a vast range of clothing catalogs for direct purchase. The platform links its personalized suggestions to real-time e-commerce inventories, making it easy to buy items right away. For now, users can recreate suggested looks using pieces they already own, but a feature allowing digital scanning and integration of existing wardrobe items is on the horizon.
Pricing Model
Details about Glance AI's pricing aren't fully outlined in the available sources. To find out more, check your Samsung Galaxy device or reach out to Glance directly for the latest pricing information.
4. DressX AI Styling
DressX AI Styling, accessible through DRESSXME.com, is a cutting-edge digital fashion platform that brings virtual try-ons to life. Users can upload a photo and either add virtual clothing to their image or create entirely new outfits by simply using text prompts. The result? High-resolution, tailored looks designed to match personal preferences. This innovative tool highlights the growing role of AI in creating personalized fashion experiences.
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5. Botika
Botika helps retailers create a variety of eye-catching product images designed to connect with their audiences. Instead of focusing on personal shopper recommendations, this tool allows fashion brands to improve their visual marketing by generating diverse model representations and backgrounds that resonate with their customer base.
Personalization Capabilities
Botika is all about helping retailers tailor their product images to different market segments. With its AI-powered models, brands can choose from a range of options based on ethnicity, age, size, and style, ensuring their visuals reflect their target audience. By transforming existing product photos with these AI-generated models and backgrounds, brands can experiment with different visual strategies without the hefty costs of traditional photoshoots.
Integration with Retailer Platforms
Botika works seamlessly with Shopify, making it easy for e-commerce retailers to update their fashion photography directly from their online stores. The platform is designed for fashion-focused businesses, allowing users to upload product photos and select from a variety of AI-generated models and backgrounds. This ensures the final visuals match their brand identity and speak to their target market. The integration simplifies the process, enabling retailers to create polished visuals before diving into pricing options.
Pricing Model
Botika uses a subscription-based pricing system with three annual tiers - Lite, Pro, and Advanced. Each tier includes 30 monthly credits with unlimited rollover, giving retailers the flexibility to meet their specific needs [27,28]. New users can explore the platform through a free trial that offers 8 credits without requiring a credit card. For brands with larger demands, custom pricing options are also available.
6. ClosetSpace
ClosetSpace takes personalized fashion to the next level by combining the clothes you already own with AI-powered outfit suggestions. It also introduces new pieces that match your style, helping you build a more cohesive wardrobe.
Personalization Capabilities
ClosetSpace doesn’t just recommend outfits - it considers factors like the weather and the occasion to suggest looks that are both stylish and practical. By analyzing your current wardrobe, it offers fresh styling ideas and identifies gaps where new items could add variety. This insight ties directly into its built-in wardrobe management and shopping features, making it easy to refine your style.
Integration with Your Wardrobe and Retailers
ClosetSpace connects seamlessly with your personal closet and retail options. You can create a digital version of your wardrobe by uploading photos or entering URLs of your clothing. The app also features the "ClosetSpace Outfit Shop", where you can browse curated looks from top brands and retailers, making it simple to shop for pieces that complement your existing style - all without leaving the app.
Pricing Model
ClosetSpace operates on a freemium model. Users can sign up and access the app or website for free. For brands and retailers, the platform offers its outfit curation services at no charge, earning revenue instead through cost-per-click fees and affiliate sales.
7. Onbrand AI Design
Onbrand AI Design is an AI-driven platform that helps users create custom clothing designs from the ground up. By blending artificial intelligence with professional design tools, it offers a way to produce unique clothing concepts, patterns, and even entire fashion collections tailored to individual tastes.
Personalization Capabilities
The platform uses advanced machine learning to transform your style preferences into multiple design options, including both front and back views. This ensures the final designs align closely with your aesthetic.
Integration with User Wardrobe or Retailers
Instead of directing users to existing retail products, Onbrand AI Design allows you to export your custom creations as high-resolution images or SVG vector files. It also supports team collaboration through built-in chat features, making it ideal for group projects. These tools and features are available through flexible subscription plans.
Pricing Model
Onbrand AI Design offers three subscription tiers to suit different needs:
- Design Starter: At $35 per user per month (billed annually, with a 25% savings), this plan is ideal for individuals. It includes one user account, up to 2,400 image generations per year, unlimited high-resolution exports, full design privacy, watermark-free designs, standard support, and a 7-day free trial.
- Design Pro: For $75 per user per month (billed annually), this plan is designed for teams of up to 10 users. It includes everything in the Starter plan, plus unlimited image generations, team collaboration tools, vector file exports, image editing capabilities, back view generation, and enhanced support. A 7-day free trial is also included.
- Design Enterprise: This plan is tailored for larger organizations and offers custom pricing. Features include unlimited users, priority support, custom-trained models, and integrations specific to your needs.
Feature and Price Comparison
As mentioned earlier, each AI fashion tool comes with its own set of strengths tailored to personalized styling. The best choice for you will depend on your personal style, specific needs, and budget.
Pricing and features differ significantly between platforms. Some tools emphasize ongoing personalized styling through subscription models, while others offer more flexible pricing options for tasks like virtual outfit planning or wardrobe organization. When comparing these platforms, it’s important to weigh factors such as how easily they integrate into your routine, how simple they are to set up, and whether their features align with your style preferences or business goals.
With so many options available, taking the time to evaluate your priorities will help you find the perfect match. For a quick overview of the top AI tools in personalized fashion, check out AI Apps, which provides a curated list of innovative solutions in this space.
Conclusion
AI-powered fashion tools are reshaping how Americans shop and express their style. By offering personalized recommendations that align with individual preferences, body types, and lifestyles, these platforms are creating a smoother, more enjoyable shopping journey.
When shoppers receive suggestions tailored to their unique style and measurements, they’re more likely to find pieces they truly love. This not only enhances satisfaction but also eliminates the frustration of sifting through endless options that don’t suit their needs.
Another major benefit? Fewer returns. By analyzing buyer data, these tools help customers make better purchasing decisions, keeping more clothes in closets and fewer packages in transit back to warehouses.
AI also saves time by helping shoppers quickly discover items that match their taste. Features like virtual try-ons and outfit visualization tools bring the convenience of online shopping closer to the experience of browsing in-store, making decisions easier and more informed.
For fashion retailers and brands, these tools unlock insights into customer preferences, enabling them to offer more relevant product suggestions and craft marketing campaigns that speak directly to specific audiences. This blend of data-driven precision and creativity strengthens connections between brands and their customers, benefiting everyone involved.
As technology continues to evolve, the future of fashion will become even more tailored. AI is paving the way for a world where personal style meets perfect wardrobe matches, all with just a few clicks.
FAQs
How can AI tools help reduce returns for online fashion purchases?
AI tools are transforming the fashion industry by tackling one of its biggest challenges: product returns. By improving size recommendations and offering virtual try-on features, these technologies help ensure customers choose items that fit them well, cutting down on returns caused by sizing issues.
Take AI-powered sizing tools, for instance. These tools analyze a shopper's body measurements to provide personalized size suggestions, which can lower return rates by an impressive 25–40%. Meanwhile, virtual try-on solutions allow customers to see how clothing will look and fit on their bodies before making a purchase. This added confidence not only makes the shopping experience more enjoyable but also helps retailers save on the hefty costs associated with processing returns.
What should I look for in an AI fashion tool to find the best match for my style and needs?
When choosing an AI fashion tool, pay close attention to how effectively it tailors recommendations to your personal tastes - whether that's your go-to colors, preferred fits, or signature style. Features like virtual try-ons, curated outfit ideas, or custom style advice that complement your existing wardrobe can make a big difference.
Equally important is assessing the tool's reliability. Dive into user reviews and ratings to gauge its performance. Think about how easy it is to navigate and whether it aligns with your budget. The ideal tool should not only cater to your unique fashion preferences but also be user-friendly and dependable.
Can AI tools work with my wardrobe to create personalized outfit suggestions?
AI tools have become like virtual stylists, offering personalized outfit suggestions by analyzing your wardrobe. They help you mix and match clothing based on your style preferences, body type, and even specific occasions. By working with what you already own, these tools make it easier to plan outfits and get the most out of your closet.
Some platforms go a step further, using advanced algorithms to recommend new items that seamlessly fit into your existing collection. This way, you can keep your wardrobe updated and functional without overcomplicating the process. These tools make outfit planning simpler and can elevate your fashion game with minimal effort.
