Wistia hosts, creates, markets, and analyzes business videos for lead generation and deeper sales.
 
      Wistia powers video marketing for businesses. It hosts, creates, and analyzes video, helping get leads and sales. You get custom branding, great analytics, and tools to turn viewers into customers.
 
					Customizable Video Player.
Wistia gives you a light, fast video player. It's ad-free and you control all the branding. This helps keep your brand looking consistent everywhere.
Advanced Video Analytics.
You get powerful video analytics. Heatmaps show exactly what parts viewers watch and replay. You can even A/B test your videos to make them better.
Lead Generation Tools.
Wistia helps you get leads. You can add email capture forms right in your videos. Plus, put clickable calls-to-action that link to your CRM.
Automatic Transcriptions.
Videos get transcribed automatically with high accuracy. The AI also creates captions and translates to over 50 languages. Audio descriptions help with accessibility.
Integrated Webinar Hosting.
Wistia offers webinar hosting. You can track engagement live and brand everything. Webinars record automatically too, for later use.
Wistia API and Developer Tools.
There’s a Wistia API and tools for developers. This lets you create custom video experiences. You can also generate embed codes automatically and integrate with other systems.
Wistia gives you full brand control. There are no ads, and your videos won't send viewers to YouTube. You get detailed analytics, like what parts of your video people actually watch. Plus, it has built-in lead forms and connects with your CRM. All your traffic stays on your website.
Automatic transcription is free and about 92-95% accurate on all Wistia plans. You can easily generate captions from these transcripts for free. If you need super accurate, 99% human-edited transcripts, those cost about $1.25 per minute. If you're on the Advanced or Premium plans, AI translation into over 50 languages is included.
Yes, Wistia offers complete webinar hosting. You can track who is watching live. It automatically records in HD. You can brand everything to match your website. It even has chat and screen sharing. After the webinar, Wistia helps set up replays and handle lead follow-ups.
Wistia links directly to HubSpot. It automatically sends data about who watched your videos, who filled out forms, and who attended your webinars. This information goes straight into your contact records. This helps you score leads, send personalized emails based on video engagement, and alert your sales team when prospects watch important videos.
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