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Samsung is slopping AI ads all over its social channels
Jess Weatherbed
Author
February 17, 2026
1 min read
Even if the AI wasn’t being disclosed, its usage in these videos isn’t exactly subtle. | Image: Samsung / The Verge
After cramming AI into every inch of its smartphones, appliances, and other devices, Samsung is now increasingly slapping it across social media. Several videos posted to the company's YouTube, Instagram, and TikTok accounts in recent weeks were made or edited using generative AI tools, including its latest teaser for the upcoming Galaxy S26 series.
The "Brighten your after hours" video features two people skateboarding at night, and supposedly shows off the low-light video capabilities of the upcoming Galaxy S26 devices. Fine print appears at the bottom of the screen towards the end of the video, flagging that it was "generated with the as …
