South Korea has announced support measures for companies facing new US tariffs following a bilateral agreement that set a 15% rate on Korean exports, lower than the initially threatened 25%. The deal affects various industries, particularly automobiles, while semiconductors and pharmaceuticals received provisions ensuring equal treatment with other US trading partners. Government assistance will include financial support, market diversification programs, and trade consultation services. The US remains a crucial market for South Korea, which exported $131.5 billion in goods there last year, prompting officials to closely monitor economic impacts and indicate willingness to revisit negotiations if necessary.