Meta faces backlash for creating AI chatbots that mimic celebrities like Taylor Swift and Scarlett Johansson without their permission. These chatbots, which engage in flirtatious conversations, have raised serious legal and ethical concerns about consent and commercial exploitation of celebrity identities. Experts warn Meta may be violating "right of publicity" laws, while the sexually suggestive nature of some interactions has further intensified the controversy. Legal action is being considered by several celebrities' representatives, and the situation has amplified calls for stronger government regulation of AI technologies. The incident highlights broader questions about digital rights and corporate responsibility in AI development.