Apple Explores External AI Partnerships
Apple is reportedly in active discussions with leading artificial intelligence companies Anthropic and
OpenAI to potentially power a major upgrade of its Siri voice assistant. This move, first reported by Bloomberg, represents a significant departure from Apple’s longstanding strategy of developing its own in-house AI technologies[1][2][3].
Large Language Models at the Center
According to sources familiar with the matter, Apple has asked both Anthropic and OpenAI to train versions of their large language models that could operate through Apple’s own cloud infrastructure. Such versions would be tested for potential integration into Siri, aiming to dramatically boost the assistant’s conversational abilities and performance[1][3].
- Apple has previously relied exclusively on its proprietary AI models for Siri’s functionality.
- Discussions with Anthropic and OpenAI mark a major strategy shift toward using best-in-class external providers, such as Anthropic’s Claude and OpenAI’s ChatGPT.
Delay in Siri Improvements
Earlier this year, Apple announced that planned artificial intelligence upgrades to Siri would be delayed until 2026, without providing specific reasons for the setback. This news heightened industry speculation about Apple’s ability to compete in the rapidly evolving AI space and likely contributed to its search for external technology partners[1].
Market and Industry Implications
Reports of Apple’s potential deal have had immediate effects on both public perception and its stock performance, with the market closely watching how Apple’s AI pivot will play out[3]. If Apple succeeds in integrating advanced models like
Claude or
ChatGPT into Siri, it could transform user experiences and reshape the competitive landscape for voice assistants and consumer AI[2][3].
No Official Statements Yet
As of the latest reports, Apple and OpenAI have not released official comments regarding the ongoing negotiations. Anthropic has declined to comment on the discussions[1].
Looking Ahead
The talks signal Apple’s recognition of the critical importance of advanced AI capabilities as user expectations for digital assistants rise. Whether Apple finalizes a partnership with Anthropic,
OpenAI, or pursues both, this initiative could mark a pivotal moment in the evolution of iPhone and Mac user experiences.
